DMOZ (ODP) Tips
TIPS TO HELP YOU GET INDEXED AT DMOZ (ODP)

WHY DMOZ (ODP) MATTERS

Some people call it ODP (Open Directory Project) - others call it DMOZ as in http://dmoz.org.

I'll just call it DMOZ from here on in if that's ok :-)

Call it what you want, it really matters. At the time of writing (Jan. 2003), Google takes its directory directly from DMOZ and uses it to supplement its web search results.

More importantly, Google gives sites listed at DMOZ and/or Yahoo a PageRank (PR) boost. One of my sites used to be PR4. I managed to get it listed in 2 categories at DMOZ and the PR jumped to 6!

BY THE WAY...
If you're new to all this, be sure to visit the Search Engine Dictionary for some free search engine know-how.

QUICK DMOZ TIPS... #1

You don't have to stop when your homepage is listed at DMOZ. If you have other pages optimized for certain keywords, find a category at DMOZ where that page fits well and submit it. DMOZ editors say they prefer to add only homepages, but will add inside pages if they're good & on-topic. The more pages you have listed at DMOZ, the more customers will find your site on all the search engines that use DMOZ data.

QUICK DMOZ TIPS... #2

Meta tags matter at DMOZ.
Bet you didn't know that.

DMOZ editors (sometimes) look at them and if you write a good, accurate (keyword rich) description then there's a real chance that it will be used as is. That same keyword rich description shows up on many of the search engines and directories that use DMOZ data.

Don't just load the description with keywords though. Even if the site is accepted, the DMOZ editor will change it to an accurate description - without regard for the keywords you're trying to target.

For more info & tips on DMOZ and other search engines, please refer to the Search Engine Yearbook.

 

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