Google Algorithm
ELECTRONIC LIGHT
FREE E-COMMERCE NEWSLETTER
ISSUE 1: THE GOOGLE ALGORITHM
Search engines rank web pages according to relevance to a particular search term or search phrase. A search engine's algorithm is its own, top secret recipe for judging relevance.
With enough submissions over a period of time, it is possible to start identifying patterns and speculate about the engine's algorithm. If you know why one sites is # 1 and another is # 10, then you can build a typical # 1 site for your keyword.
Candy from a baby.
Not quite that simple, but the more you know about a particular search engine's algorithm, the better your chances of scoring in the top 10.
So how does Google's algorithm look?
Google - like all search engines - keeps it's algorithm top secret. It is however possible to speculate on it by looking for common features in sites that rank highly on Google.
Of the features we've uncovered, PageRank is right at the top. Sites with high PageRank scores almost always rank higher. It's impossible to go into all the details of PageRank here. If you're interested, we have an in-depth look at the inner workings of PageRank (and how to make the most of it) in our Search Engine Yearbook. It's a must-read if you're serious about increasing traffic to your web site.
The book also contains extensive guidelines on getting your site into Google and keeping it there.
|
-
- - - - - - SPONSORED LINK - - - - - - -
Still Using Regular Email?
Most of us use email for business. Keeping track of customer correspondence and staying organized is what makes the difference between making and loosing money for many online businesses.
"dabMail" is a database-driven email client. Built for business, it makes keeping track of customer correspondence a snap. Very simple. Very useful.
 And it's free!
Well, the beta is free.
Get it while you can.
|
HOME >> Search Marketing Help 
